Over 65 Places To Promote Your Ezine!

by Darlene Bishop

Everyone raves about New-List as an ezine promotion resource. And while I agree, you should announce your ezine there (http://scout18.cs.wisc.edu/cgi-bin/lwgate/NEW-LIST/), I'm not as impressed with the service as everyone else seems to be. Since they recently changed their policy to not allow business ezine listings, the value of this service has diminished considerably for most publishers. However, there are many other online promotion sources that you can submit your ezine to, as well. These resources, along with some ad swaps, and submission of articles to other ezines, will help your list grow steadily from day one.

Realize that list promotion takes a lot of time and ongoing promotion. It's not something you can do once and forget. At least, not until your list numbers the thousands! Here, in no particular order, are some promotion ideas that might help.

* Offer a free mousepad, or a free ad to new subscribers. Advertise this in every ad and in all your promotions. See my site at http://www.writebusiness.com under "Special Offers - What's Hot This Week" to see just what I mean.

* Include subscribe information in your resource box that is included in article submissions. If you would like a link to your articles for reprint posted at WriteBusiness.com, visit the website and look under Articles for Reprint (a great place to find free content, too!) or send an email to writebusiness3@sendfree.com for the submission guidelines.

* Write an ad for your ezine and submit it everywhere you can find... indices, directories, search engines. Selfpromotion.com at http://selfpromotion.com/?CF=Copeland_&_Lane is a great resource for submissions. You can use it free for a couple of weeks, then for a minimum $10 you can use it indefinitely. I use it for my own site and ezine, plus several clients' sites that I promote. It's the best thing that I've found to simplify the submission process.

* Visit Kate Schultz's E-Zinez site at http://www.e-zinez.com. Kate really knows her stuff. She has a Handbook on E-Zines and an E-Zine (her spelling!) search engine that are very helpful, too.

* Swap ads with any and every ezine you can, and use your free ad to advertise your ezine, not simply your website. You'll be promoting two birds with one ad! This will build your subscriber base quicker than you can imagine. Many of the sites below list publishers who will swap ads with you.

* Get Lifestyle Publishing's Directory of Ezines at http://www.lifestylespub.com/cgi-bin/ezines.cgi?12498 I'm an affiliate for Lifestyle because I think it's a worthwhile project. The directory is updated regularly and lists hundreds of ezines that accept advertising -- some free, most paid. But if you invest 25¢ for a subscriber and get $1.00 back, it's worth it. After all, you are building a business. Right?

* Visit Top Ezine Ads (http://www.topezineads.com) and submit your ezine, PLUS check into the service! Find publishers who'll swap top position and exclusive ads with you.

* Visit ONElist at http://www.onelist.com and similar services, and search for "ezine announcement" or "list announcement." There are a number of places to advertise your ezine. I signed up for a few recently, and the subscribers continue to trickle in. Nothing major, but every single subscriber counts.

Here are a few examples:

AAnnounce AAnnounce-subscribe@Onelist.com

EzinesToday ezinestoday-subscribe@onelist.com

Ezine_Announce ezine_announce-subscribe@onelist.com

Globe lists http://www.globelists.com/lists/announce_lists/

ListBuilder ListBuilder-subscribe@onelist.com

Milo Mail http://www.milomail.com/com/aannounce.html

WritersZines WritersZines-subscribe@onelist.com

* Visit List-Universe and subscribe to several of their lists on list building. They have a number of related websites, as well. This is a great resource. http://list-universe.com

* Apply for an ezine award at one of several places listed at List-Resources (part of List-Universe). http://list-resources.com/

* There's a huge list of ezines online at eZine Search at http://homeincome.com/search-it/ezine/. They list ezines by category, and you need to be sure to submit your ezine to this list.

Here are some additional places to list your ezine.

The OTHER New-List http://new-list.com/

http://www.HomeBasedProfit.com/ezineadswap.shtml (subscribe to their ezine that lists publishers who want to swap ads)

http://kerrisgifts.hypermart.net/adswaps.htm (lists several ezines willing to swap ads)

Over 90,000 Email lists in one place! http://www.liszt.com

NetterWeb http://netterweb.com/lp/ed_ezinedirectory.htm

OnlineBiz http://onlinebiz.com/gbook8.html

Direct E-Mail List Source http://www.copywriter.com/lists/index.htm

http://www.net-ads.com/promotion/classab.html (lists places to post classified ads, don't know how valid they are, just found the site)

http://www.netagency.com/ezinepro.htm (LOT of places here to submit your ezine and learn about promotion)

Anderson Creations http://www.andersoncreations.com/ezinelinks

BizBot Directory -- Look under Marketing, Ezines http://www.bizbot.net/

Ezine Promote http://www.sodamail.com/ezine/home.shtml

Wealth 101 - They'll post your ezine listing as long as you keep their short ad in your ezine http://www.wealth101.com/ezineadswap.htm

http://www.webheadcentral.com/ezine.html (several ezine-related sites listed here)

Zine City http://www.zinecity.com/ezinesub.htm

Ezine-Universe - This is a new directory by some people who know Ezines very well... http://www.ezine-universe.com

Best Newsletters -- This is a pay service, but some people say it's worthwhile. I haven't used it personally. http://www.bestnewsletters.com

InfoBot Email Publishers Resource Center http://www.infobot.net

John Labovitz's E-zine-list http://www.meer.net/~johnl/e-zine-list/submit.html

Infojump -- Over 4,000 Publications http://www.infojump.com/

The Ezine News http://www.ezine-news.com

Newsletter Access Searchable Directory http://www.newsletteraccess.com/

The List of Lists http://catalog.com/vivian/interest-group-search.html

Escribe http://www.escribe.com/

List of Publicly Accessible Mailing Lists http://www.neosoft.com/internet/paml/

NewsletterForFree http://www.newslettersforfree.com

List-Tool http://www.listtool.com/cgi/listTool/addList.cgi

Web-Source http://www.web-source.net/web/Ezines/

Cumuli Ezine Finder http://www.cumuli.com/ezine/

Listworld http://www.listworld.net

eYes Mail http://www.eyesmail.com/index.htm

Andover.net's TechMailings List of the Day - Difficult to be added, but worth the effort if your list can meet their criteria http://TechMailings.com/

Promote Free http://www.promotefree.com

Ezine Center http://www.ezinecenter.com/

The Advertising Place http://www.theadvertisingplace.com/

Time4Profit Newsletters http://www.time4profit.com/

e-Target http://www.e-target.com

The Net Agency http://netagency.com/e-zine-builder.htm

Pertinent Information http://209.53.3.96/newsletters/addnewsletter.asp

World Ezine Library http://www.ezinelibrary.com/directory/html/gp8.html

'Zineworld http://www.oblivion.net/zineworld/

Email Discussion Groups & Lists http://www.webcom.com/impulse/list.html

Tile.net http://www.listsnet.com/

E-zine and Email Discussion Lists http://jlunz.databack.com/netresources/zines.htm

Absolute Authority http://www.absoluteauthority.com/ezines/

eAdsMart http://www.needymeds.com/eAdsMart/index.html

There are a LOT more places to promote your ezine, but these will keep you busy for quite awhile! Good luck and God bless!

PS -- If you find any others not listed here, let me know and I'll add them to the next update with a link to your website!

© 2000 by Darlene Bishop, WriteBusiness.com

Darlene Bishop is a professional with over 16 years experience writing and editing ezines and newsletters, press releases, website content, sales letters, ads and much more, and is the author of numerous articles on a variety of topics. dbishop@copelandlane.com http://www.writebusiness.com, http://www.cheapediting.com